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Janet Stilson's avatar

Thanks for such a comprehensive guide, Rachel! I just created a series of audio samples from one audiobook and am posting them on SM over this month. I used Headliner to create them. One of their people told me that excerpts that are about 60 seconds are most sticky than longer clips. Although with novels, it's sometimes hard to do that without throwing away context. Which can make it hard for listeners to grasp what's going on in the clip. Have you seen any evidence that longer (1.5-3 min.) clips are less than ideal?

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BadRedheadMedia, LLC's avatar

Hi Janet and thanks for the inspo.

I don't know specifically, as I don't do a ton of video but I found this from Sprout Social - I love their blog. https://sproutsocial.com/insights/social-media-video-specs-guide/

Hope this helps!

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Janet Stilson's avatar

Thanks, Rachel! I wasn't familiar with Sprout. So also good to see what they're all about.

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BadRedheadMedia, LLC's avatar

I love their scheduler, but the pricing is whoa.

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